This is the blog of Swear London, one of the most ubiquitous and iconic footwear brands from London and synonymous with the casual hybrid shoe, relevant within contemporary fashion footwear market- exploring it's design language through playfulness of silhouettes, materials and craftsmanship, succeeding in delivering intricate design twists and modernity in traditional shapes and details.

@kittycowell wearing Deans from SWEAR by Keith Haring collection. #swearshoes #swearlondon

#regram @gentlemansdiarymagazine #swearlondon

These babies will be online soon! We’re so excited! 👏👏👏 #swearlondon #dean

Do you gentlemen fancy a bright shoe? #ss14 #swearlondon

Shoes meet t-shirt. SWEAR by Keith Haring. @cozettemc thanks for sharing!